Exploring the challenges the music industry faces in leveraging historic catalogue music.

Research & development

We are committed to a process of proactive R&D which seeks to explore and address the challenges the music industry faces in leveraging historic catalogue music.

Through bespoke projects, our client work and collaborations with our partners and friends in music, we aim to set standards for how iconic artists engage, grow and monetise their audiences.

Our clients benefit directly from these projects and our ethos to ask questions and push our industry forward.

Get involved

We are building a network of music industry professionals who work in, with and around catalogue music and iconic artists in order to help guide and inform our innovation work.

If you would like to discuss what we are doing, what you do or anything else, please do get in touch. We’d love to hear from you.

News

Dark Arts x Media Cymru 2024
Joe Howden Joe Howden

Dark Arts x Media Cymru 2024

Dark Arts has secured funding from Media Cymru’s Development Fund to support our innovation work in 2024. This new award follows the seed funding which Dark Arts was granted in 2023 in order to explore the challenges the music industry faces in leveraging historic catalogue music.

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\ HEALTHCHECK

How well optimised is your digital footprint?

Our Advanced Digital Healthcheck provides an assessment of an artist’s digital health, highlighting specific improvements and optimisations needed to keep them competitive with the best in the business.

  • Audit of +170 data points across web, YouTube, DSPs & social platforms.

  • Scoring with benchmark target comparisons.

  • Action points ranked in priority order to maximise efficiency, improve scores and deliver increased visibility, relevance, engagement and fandom.

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